Marketing & Advertising
Increase community engagement, extend post reach, build community numbers
We used a mix of content types to maintain engagement and always kept content relevance to viewers as a top priority
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There wasn’t a clear visual branding message across multiple digital platforms. Consumers were unclear regarding the brand’s partnerships – which included prominent brands like Plan International, Mo’ne Davis, True Colors Fund, PETA, Cyndi Lauper and Partnership for a Healthier America.
We refined their website and built an eCommerce platform to dramatically improve usability, flow and partnership visibility. Strategic advertising helped draw more visitors to the website and other platforms, while our customized social media strategy worked to highlight partnerships and reiterate the brand mission.
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9:00 AM – 6:00 PM